Google Artificially Promotes Recent Web Pages
Google paid a big price when it started to index pages faster and show them in the search results minutes after they're published.
eBusiness Information | Posted 01/01/2008 | Search Engine Optimization

Anatomy & Optimization Of A Local Business Profile
Many local companies depend upon their information's presence in various directories in order to advertise themselves, and the basic instrument of...
eBusiness Information | Posted 12/17/2007 | Search Engine Optimization

Cutts, Sullivan Weigh In On Paid Links
The wild debate about Google's increasingly hardline stance against paid links looks like Wimbledon, with Matt Cutts taking on Rich Skrenta, while Danny Sullivan...
eBusiness Information | Posted 12/11/2007 | Search Engine Optimization

Subdomains & Subdirectories
Towards the tail end of PubCon, I noticed a spate of articles talking about subdomains and subdirectories in Google, and I wanted to talk more about this subject...
eBusiness Information | Posted 12/10/2007 | Search Engine Optimization

Matt Cutts Videos on Search Snippets
Matt Cutts did a video about search snippets during his recent visit to the Google Kirkland office. In it Matt takes a detailed look at how Google constructs a search snippet.
eBusiness Information | Posted 11/27/2007 | Search Engine Optimization

Wall: Cutts "Blindlingly Hypocritical" About Google
Not much love in the SEO blogosphere today, as Aaron Wall slams the most accessible member of the Googleplex over Google's alleged treatment of SEO as spam.
eBusiness Information | Posted 11/15/2007 | Search Engine Optimization

10 Useless SEO Worries
I often feel sorry for small businesses. I do. Too often they don't have the funds, time or resources to investigate things as thoroughly as they should.
eBusiness Information | Posted 11/01/2007 | Search Engine Optimization

Is It Time To Change Your Linking Attitude?
Last week Google tweaked it's visible PageRank in what seems to be an attempt to stifle the paid link trade. Scores of well known web sites saw...
eBusiness Information | Posted 10/29/2007 | Search Engine Optimization

At the Top of Google
I haven't met two small business owners in a meeting where one doesn't ask how to get his or her site to the top of the Google search results list.
eBusiness News | Posted 10/25/2007 | Search Engine Optimization

Is Search Still Worth It?
Search marketing budgets are set to increase in 2008, according to MarketingSherpa's "Search Marketing Benchmark Survey."
eBusiness News | Posted 10/23/2007 | Search Engine Optimization

Sex, Nazi and Burrito: Who Googles What?
Internet users in Egypt, India and Turkey are the world's most frequent searchers for Web sites using the keyword "sex" on Google search engines, according to statistics...
eBusiness News | Posted 10/17/2007 | Search Engine Optimization

Selling Paid Links Can Hurt Your PageRank Or Rankings On Google
More and more, I've been seeing people wondering if they've lost traffic on Google because they were detected to be selling paid links.
eBusiness News | Posted 10/08/2007 | Search Engine Optimization

Microsoft Joins Google in Offering SEO Services, Is This Ethical?
Microsoft, which runs Live Search and is the parent company of aQuantive, which owns Avenue A Razorfish, is now partnering with another search marketing firm...
eBusiness News | Posted 10/04/2007 | Search Engine Optimization

15 Top SEO Websites | September 2007
Here are the 15 Largest Search Engine Optimization Websites ranked by a combination of Inbound Links, Google Page Rank, Alexa Rank, and U.S. traffic data from...
eBusiness News | Posted 9/27/2007 | Search Engine Optimization

90% of the Rankings Equation Lies in These 4 Factors
I think that sometimes, we in the field of search marketing try to make the concept of ranking more difficult than it really is.
eBusiness News | Posted 9/26/2007 | Search Engine Optimization

DMOZ Launches Their Own Blog
Hello and welcome to the new DMOZ blog, the official source for information, insight, and updates about DMOZ, the Open Directory Project ( ODP ).
eBusiness News | Posted 9/25/2007 | Search Engine Optimization

Search In The Year 2010: Part Two
Several weeks ago (seemingly years) Just Behave featured Part One of the summarized interviews with my personal dream team of search usability:
eBusiness News | Posted 9/07/2007 | Search Engine Optimization

Is Google Hitting Directory Links?
Algorithmic flux or selective penalization? Nobody's sure and nobody that can answer is talking so far, but paid link directories have been plummeting in Google search results.
eBusiness News | Posted 9/07/2007 | Search Engine Optimization

WSJ Online Revamps Small Biz Content for Better SEO
People seeking small business information aren't all wide-eyed startup novices, so The Wall Street Journal Online has revamped its StartupJournal.com...
eBusiness News | Posted 9/04/2007 | Search Engine Optimization

Top Ten Organic SEO Myths
SEO myths get crazier every year. Some are based partially in reality, and others have spread because it's often difficult to prove what particular SEO action...
eBusiness News | Posted 8/30/2007 | Search Engine Optimization

Why Mahalo, TechMeme, and Facebook are Going to Kick Google's Butt
I explain how SEO-resistant technologies like Mahalo, TechMeme, and Facebook are about to upend the search industry.
eBusiness News | Posted 8/27/2007 | Search Engine Optimization

Should the Net Forget?
The New York Times recently got some search-engine-optimization religion, and as a result its articles, including old stories from its vast archives, are now more likely...
eBusiness News | Posted 8/27/2007 | Search Engine Optimization

Twelve SEO Mistakes Most Bloggers Make
Since I'm speaking this week at Search Engine Strategies on the topic of SEO through Blogs and Feeds, it seems fitting that this issue of "100% Organic" be related...
eBusiness Information | Posted 8/24/2007 | Search Engine Optimization

Be Dynamic, Be Confident -- Yahoo! Search Supports You
Once upon a time, on the World Wide Web, all URLs were fixed strings -- static in form. The idea of URL parameters then came along, allowing for database driven...
eBusiness Information | Posted 8/21/2007 | Search Engine Optimization

What are The Most Competitive Industries to Rank for in The SERPs?
One of the most important things we have to do at Just Search is to offer realistic targets for our clients with regards to their search engine rankings.
eBusiness Information | Posted 8/20/2007 | Search Engine Optimization

Dynamic URLs and Crawlers
Matt Cutts puts up another post - this time providing a glossary of URL terms. At the end of the post he talks about the difference between static URLs and dynamic URLs...
eBusiness News | Posted 8/16/2007 | Search Engine Optimization

Whitehat SEO Tips for Bloggers
Google's PR team was kind enough to verify that it was okay to release. I made the slides from scratch (not even a Google template), so there shouldn’t be any problems...
eBusiness News | Posted 8/10/2007 | Search Engine Optimization

Scholars Push For Search Engine Regulation
Here's an idea sure to start some fires: Is it necessary to consider government regulation of search engines? Please hold your throwing-stones until the end of the presentation.
eBusiness News | Posted 8/10/2007 | Search Engine Optimization

Build Keyword Relevancy Through Off Page Optimization
As the search industry grows, off site optimization has begun to rely on more than simple backlinks. If you want to increase keyword relevancy for your site and pages...
eBusiness Information | Posted 8/08/2007 | Search Engine Optimization

Search Neutrality Before Net Neutrality
We have an intrinsic and well-supported mistrust of the major broadband providers in the telecom and cable industries. It has been suggested search engines need...
eBusiness News | Posted 8/06/2007 | Search Engine Optimization

Ask's Michael Ferguson: Optimize For Content Rich SERPs
Search marketers will see more opportunities to grow business as the engines evolve beyond a box and ten blue links.
eBusiness News | Posted 8/04/2007 | Search Engine Optimization

Google Giveth, Google Taketh Away
Answers.com CEO Bob Rosenschein revealed this week that his site lost 28% of its traffic in a week, thanks to a change in Google's indexing algorithms.
eBusiness News | Posted 8/03/2007 | Search Engine Optimization

A Complete Glossary of Essential SEO Jargon
I'm not quite sure that this is appropriate for YOUmoz, but I am sure that it's useful information for newcomers to this community.
eBusiness News | Posted 7/28/2007 | Search Engine Optimization

Scalable On-Page SEO Strategies
Optimizing a website that has tens of thousands—or even hundreds of thousands-of dynamically generated pages, requires thinking differently.
eBusiness News | Posted 7/26/2007 | Search Engine Optimization

Business Doesn't Need SEO
That's because real businesses have real business models. So much of the web has been created by throwing stuff against the wall and seeing what sticks.
eBusiness News | Posted 7/26/2007 | Search Engine Optimization

Underscores Are Now Word Separators, Proclaims Google
I got to enjoy Matt Cutts live and in person on Saturday speaking to the WordPress bloggers and fans at WordCamp 2007.
eBusiness News | Posted 7/24/2007 | Search Engine Optimization

Using Images For Local SEO
Google's recent deployment of Universal Search resulted in the inclusion of content drawn in from their other search verticals into the main web search results.
eBusiness News | Posted 7/23/2007 | Search Engine Optimization

Search Engines and Favoritism
While most search engines say they return unbiased results, it's interesting to compare how well the services of a company perform in the search engine of the same...
eBusiness News | Posted 7/23/2007 | Search Engine Optimization

Understanding Search Engines Duplicate Content Issues
I admit it. I am a search engine geek. Because I have a passion for understanding search usability, one of my particular interests is duplicate content filtering.
eBusiness News | Posted 7/22/2007 | Search Engine Optimization

Top 100 Organic Search Sites in the World
We have analyzed over million search engine result pages and calculated a score for just about every website in existance based on search engine visibility.
eBusiness News | Posted 7/19/2007 | Search Engine Optimization

7 Reasons Why Search Engines Don't Return Relevant Results
While search engine representatives and light hatters (the whitest of the white hatters) say that having great, link-worthy content and links is enough to get...
eBusiness News | Posted 7/19/2007 | Search Engine Optimization

Secret SEO Tricks Behind TechCrunch
Neil Patel's company, ACS Consulting claims he doubled TechCrunch's traffic through search engine optimization. Jennifer Jones interviewed Neil for her Marketing...
eBusiness News | Posted 7/17/2007 | Search Engine Optimization

Why We Rank #1 for 'John Chow'
If you came to this article looking for ways to "Make Money Online", you came to the right place. If you were searching for John Chow, and ended up here you must...
eBusiness News | Posted 7/12/2007 | Search Engine Optimization

Can Small Businesses Really Afford SEO?
Lately, around the Pole Position Marketing office, we've been discussing the cost involved in providing top quality search engine optimization.
eBusiness News | Posted 7/12/2007 | Search Engine Optimization

Should You Fear 301 Redirects Hurting Your Rankings?
SEO Question: I am considering moving my site to another domain name. Do I have anything to fear in moving it? What is the proper way to move a website...
eBusiness News | Posted 7/11/2007 | Search Engine Optimization

How Do Doorway and Startpages Differ?
There've been some fine lines walked lately by Google's Webspam team. Not too long ago, it was paid links reporting, and now the line is between startpages...
eBusiness News | Posted 7/06/2007 | Search Engine Optimization

Deconstructing Grouped Google Results
My favorite session at SMX Advanced last month was "Give It Up," the session where panelists shared little-known secrets.
eBusiness News | Posted 7/05/2007 | Search Engine Optimization

Calling In Pros to Refine Your Google Image
At the height of the cyber-abuse, Sue Scheff, a consultant to parents of troubled teens, would type her name in a Google search box and brace herself: Up would pop...
eBusiness News | Posted 7/02/2007 | Search Engine Optimization

The Saboteurs Of Search
If your online business, like thousands of others on the Web, relies on Google searches for traffic, then Brendon Scott is a good person to have on your side.
eBusiness News | Posted 6/28/2007 | Search Engine Optimization

Google's Udi Manber - Search is a Hard Problem
Udi Manber, Google's VP of Engineering, gave a brief 15 minute presentation at Supernova today entitled Search is a Hard Problem.
eBusiness News | Posted 6/22/2007 | Search Engine Optimization

SEO "Don'ts": 20 Fatal Mistakes You Must Avoid To Succeed
Small businesses are often hard-pressed for time and money. That's been a recurring theme in the Small is Beautiful columns here on Search Engine Land.
eBusiness Information | Posted 6/21/2007 | Search Engine Optimization

Different Techniques for Optimizing for Yahoo! and Google
You may think that in the world of SEO what works for Google works for Yahoo!, after all they're both search engines with a primary purpose to serve up relevant...
eBusiness Information | Posted 6/20/2007 | Search Engine Optimization

SEO: Metrics That Matter
Out with the old, in with the new. In terms of SEO, what's falling by the wayside? Obsessively watching indexation numbers and rankings on 'trophy' keywords...
eBusiness Information | Posted 6/19/2007 | Search Engine Optimization

Search Engine Advocates Metasearch for Search Result Accuracy
According to an updated study of search engines' result overlap conducted by Dogpile.com, there was a staggering 0.6 percent average difference in the first ...
eBusiness Information | Posted 6/13/2007 | Search Engine Optimization

How much traffic will I get if I rank #1 in Google?
We all know that ranking on the first page of Google for your chosen keywords will vastly improve your traffic as opposed to ranking on the second or third pages...
eBusiness Information | Posted 6/13/2007 | Search Engine Optimization

How to Deal with Pagination & Duplicate Content Issues
This post has been a long time coming - there's a definite need to address internal duplicate content issues in an intelligent, simple, illustrated manner.
eBusiness Information | Posted 6/08/2007 | Search Engine Optimization

Predicting the ROI for Future SEO Efforts
Last time, we said measuring ROI can be difficult for SEO. Again, I am no statistician, but based on the challenge of predicting the ROI for future SEO campaigns, you...
eBusiness Information | Posted 6/08/2007 | Search Engine Optimization

Google PageRank: What Do We Know About It?
Everybody is using it, but (almost) nobody really knows, how it works. Google PageRank is probably one of the most important algorithms ever developed for the Web.
eBusiness Information | Posted 6/05/2007 | Search Engine Optimization

Humans Get Bigger Role in Search
On the heels of the introduction of the people-powered Mahalo.com search engine, Google announces that it is using 'human intervention' in addition to algorithms.
eBusiness News | Posted 6/05/2007 | Search Engine Optimization


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