A Follow-up To Our Referrals Announcement
You may have seen our recent post about the upcoming changes to referrals promoting AdSense. Since we made this announcement, we've received a number of ...
eBusiness News | Posted 01/19/2008 | Adsense & Other Context Ads

Google Bans Ads For (Most) Paid Links Marketplaces
Google continues to crack down on those text link advertising methods which don’t carry the “nofollow” attribute as a “machine-readable disclosure.”
eBusiness News | Posted 12/03/2007 | Adsense & Other Context Ads

Paid Reviews Penalized by Google?
TechCrunch reports that, according to the PayPerPost CEO Ted Murphy, bloggers taking part in review system PayPerPost are currently being punished with lowered PageRank.
eBusiness News | Posted 11/17/2007 | Adsense & Other Context Ads

AdSense "Godfather" Leaves Google For Own Projects
Gokul Rajaram, apparently known internally at Google as one of the "godfathers of AdSense," is leaving the company to pursue his own entrepreneurial projects and writing.
eBusiness News | Posted 11/16/2007 | Adsense & Other Context Ads

Google Redefines the Clickable AdSense Area
Similar to what Google has been doing with ads in search results, they also now restricted the clickable area in AdSense (the kind of Google ads webmasters can...
eBusiness News | Posted 11/14/2007 | Adsense & Other Context Ads

Simplified Ad Management is Rolling Out Now
Two weeks ago, we gave you a sneak peek of what was in store for November. Now, we're happy to let you know that we've started rolling out ...
eBusiness News | Posted 11/06/2007 | Adsense & Other Context Ads

Pay Per Click Is Popular, But Results Vary
More than one-half of the US online retailers surveyed by NetElixir and the e-tailing group in October 2007 said that up to 40% of their orders now come from...
eBusiness News | Posted 10/31/2007 | Adsense & Other Context Ads

Google Fears Facebook-Enhanced, Open-Source, AdSense Competitor
Dan shared the story of how at a dinner with a top technologist from Google on the night before the Summit, he was told that Google was about ready to be VERY OPEN...
eBusiness News | Posted 10/30/2007 | Adsense & Other Context Ads

AdSense Disallowed On URLs Containing "Google", Google Says
Google informed me that they banned showing AdSense from my account on Google.blogoscoped.cn (a site which I don’t run, but they are nice enough to rotate my ...
eBusiness News | Posted 10/26/2007 | Adsense & Other Context Ads

Is GOOG Shafting Its AdSense Partners?
The most interesting thing about Google's recent quarterly financial report is why there has been virtually no coverage of a fascinating fact in its third quarter numbers.
eBusiness News | Posted 10/25/2007 | Adsense & Other Context Ads

Coming Soon: Make Ad Changes Without Replacing Code
We're very excited to let you know about an upcoming feature that lets you easily manage your ad units from within your AdSense account.
eBusiness News | Posted 10/23/2007 | Adsense & Other Context Ads

YieldBuild Will Try To Pay You More Than AdSense
Simply slapping AdSense on your site is one of the easiest, but not necessarily best, ways to monetize your website. There are a lot of factors that go into getting the...
eBusiness News | Posted 10/20/2007 | Adsense & Other Context Ads

Google’s Sneak Attack? Adsense for Facebook
Is Google-the-Goliath sneaking into the Facebook building — via the basement? Google is actively recruiting third-party developers with...
eBusiness News | Posted 10/16/2007 | Adsense & Other Context Ads

10 Sure Fire Ways How to Skyrocket Your Adsense Earnings
Traffic is mostly a good way to get more revenue on your Adsense, but there are other little known ways to get more Adsense money from your blog or site.
eBusiness News | Posted 10/15/2007 | Adsense & Other Context Ads

Here Comes the Money: YouTube Videos Coming to AdSense
According to early reports from the Associated Press and Variety, Google is set to make a major announcement tomorrow concerning YouTube integration with AdSense.
eBusiness News | Posted 10/09/2007 | Adsense & Other Context Ads

YouTube - Now With Google AdSense
Google has quietly unveiled a new feature for users of the embedded YouTube video players that reside all over the web. In fact, the news was so discrete ...
eBusiness News | Posted 9/29/2007 | Adsense & Other Context Ads

Stealing Clicks
The devil is in the data--and in this case, in the clicks. Google and third-party auditors disagree on whether click fraud--the practice of inflating pay-per-click...
eBusiness News | Posted 9/24/2007 | Adsense & Other Context Ads

Clicks That Count
Depending on whom you ask, click fraud is either an unsolvable quagmire threatening the online ad industry or, as...
eBusiness News | Posted 9/21/2007 | Adsense & Other Context Ads

Google Program Enlists Mini-Sites as Selling Tool for Advertisers
The company is seizing on the popularity of widgets - small online tools that function like mini-Web sites - for its latest push into advertising.
eBusiness News | Posted 9/19/2007 | Adsense & Other Context Ads

Adsense Goes to the Mobile Web
Google announces the availability of Adsense to mobile website content. Adsense for mobile will give advertisers more read for their ad...
eBusiness News | Posted 9/18/2007 | Adsense & Other Context Ads

Counting Clicks
Given that most of Google's $13 billion in revenue comes from clicks on ads, you would think the words "click fraud" would inspire fear in Shuman ...
eBusiness News | Posted 9/14/2007 | Adsense & Other Context Ads

CNN Partners With Google's AdSense Service
Google and CNN are announcing this morning a multi-year partnership whereby the Google AdSense product will text serve ads on CNN.com.
eBusiness News | Posted 8/28/2007 |  Adsense & Other Context Ads

Google AdSense Tweaked to Show More Links
Google has recently tweaked its AdSense system in two noticeable ways. First up is the “Show More” link that is appearing below some Google Ads, which takes you to...
eBusiness Information | Posted 8/06/2007 |  Adsense & Other Context Ads

Small Publishers Shun Google to Sell Direct
Entrepreneurial publishers are eschewing network-served text ads and banners in the hopes of selling direct to brand advertisers through their own sales forces.
eBusiness Information | Posted 7/26/2007 |  Adsense & Other Context Ads

Botnets Boosting Click Fraud Rates on Ads
The overall industry average click fraud rate--which represents the number of clicks on online pay-per-click ads that are not legitimate...
eBusiness Information | Posted 7/19/2007 |  Adsense & Other Context Ads

Microsoft & Ask Join Forces on Small Business Keyword Sales
Microsoft and Ask have joined together in a partnership to offer small business owners using Microsoft Office Live keyword advertising access to not only ...
eBusiness Information | Posted 7/17/2007 |  Adsense & Other Context Ads

Boosting CTRs in a Search Fragmenting World
When discussing the possible fragmentation of search last week, I asked for feedback on what other search marketers are doing to combat the inevitable click-through...
eBusiness Information | Posted 7/16/2007 |  Adsense & Other Context Ads

Google Testing AdSense for Cell Phones
Google has begun testing text ads on cell phones, offering publishers a way to make money off of their mobile sites, the company confirmed to The Utility Belt moments ago.
eBusiness Information | Posted 7/14/2007 |  Adsense & Other Context Ads

Australian Regulator Takes Google to Court Over Sponsored Links
Australia's consumer watchdog launched legal action accusing Internet giant Google of misleading web users Thursday in a case that analysts said would "send a...
eBusiness Information | Posted 7/12/2007 |  Adsense & Other Context Ads

10 Reasons Why People Hate Google AdSense
There are many reasons why people hate AdSense and most of them are quite silly. I've taken the top 10 reasons below, and discussed each of them individually.
eBusiness Information | Posted 7/10/2007 |  Adsense & Other Context Ads

New Reports Added To AdCenter
Microsoft's AdCenter has placed click quality reports in their service for campaign managers to review for their advertising efforts.
eBusiness Information | Posted 7/08/2007 |  Adsense & Other Context Ads

Discover Your Share of Voice with Impression Share Reporting
While we're still working on answers to the first two questions, there's a new metric available through the AdWords Report Center that will shed light on the third one.
eBusiness Information | Posted 7/06/2007 |  Adsense & Other Context Ads

Referrals 2.0 Launches to All AdSense Publishers
This past March, we launched a referrals beta to test the feature and iron out some wrinkles. Now that we've finished our testing, we're pleased to announce that...
eBusiness Information | Posted 6/28/2007 |  Adsense & Other Context Ads

We Go Round and Round
As you'll recall, we recently introduced new formats for AdSense ads. This week, we've added a new dimension for publishers in customizing these ad formats.
eBusiness Information | Posted 6/26/2007 |  Adsense & Other Context Ads

The Highest Paying Google Adsense Keywords
This PDF report from our database presents the largest clicks per day for each keyword which has a CPC (Cost Per Click) price of at least $5.00 for that word.
eBusiness Information | Posted 6/23/2007 |  Adsense & Other Context Ads

Short Descriptions Now Live
Starting today, ads that appear in U.S. Yahoo! Search results with descriptions longer than 70 characters will be cut off ('truncated') at the nearest complete...
eBusiness Information | Posted 6/21/2007 |  Adsense & Other Context Ads

A New Way to Pay - Google Expands Pay-Per-Action for AdWords
Google announced today the worldwide expansion of its pay-per-action advertising beta. Pay-per-action is a new pricing model that allows advertisers to pay only when...
eBusiness Information | Posted 6/21/2007 |  Adsense & Other Context Ads

Blinkx's Project Trilby: AdSense For Video
Exclusive: Video search engine Blinkx is putting the final touches on a new advertising platform for Web video code-named Project Trilby.
eBusiness News | Posted 6/21/2007 |  Adsense & Other Context Ads

AdSense Tips from an Expert
I recently stumbled into someone that is a wealth of knowledge regarding AdSense and how to make it pay. I asked this 'mystery mentor' to guest write a post here but he...
eBusiness Information | Posted 6/16/2007 |  Adsense & Other Context Ads

The Ultimate Beginner's Guide to Effective Adsense Link Units Optimization
Most websites and blogs make money from their website through Google Adsense and I've noticed that not all of them include Adsense link units as part of their contextual...
eBusiness Information | Posted 6/07/2007 |  Adsense & Other Context Ads

Policy updates -- and it's not even Thursday!
After our many weeks of policy posts on Thursdays, you're probably intimately familiar with all of our program policies. So we can imagine your surprise when you woke up...
eBusiness News | Posted 6/05/2007 |  Adsense & Other Context Ads

A New Pricing Model Rolls Out Today
Yahoo! Search Marketing is rolling out a new feature that we think will help enhance the quality, potentially reduce the cost and increase the value of traffic to you, our advertisers.
eBusiness News | Posted 6/05/2007 |  Adsense & Other Context Ads

AdSense is Coming to Google Maps
You know those push-pins on Google Maps? Soon, the bubbles that open when you click them will become much more interesting, but they'll also carry ads.
eBusiness News | Posted 6/04/2007 |  Adsense & Other Context Ads

Yahoo Publisher Network Offering PayPal Payments
The Yahoo Publisher Network has taken a major step in building its appeal amongst US based webmasters and publishers with the addition of PayPal transfers as a payment...
eBusiness News | Posted 5/30/2007 |  Adsense & Other Context Ads

AdSense Coming To a Video Near You
You've heard the expression "Content is king." We completely agree, and we also realize that these days website content is much more than just text...
eBusiness News | Posted 5/23/2007 |  Adsense & Other Context Ads

Google Announces Purge Of AD-Heavy Web Sites
Google is trying to clean up its search results by cracking down on dubious Web sites that contain little content but lots of ads.
eBusiness News | Posted 5/23/2007 | Adsense & Other Context Ads

Google AdSense Disabling Arbitrage Publisher Accounts as of June 1st
Numerous AdSense publishers have been receiving emails from Google the past couple of days stating that their use of their AdSense account is an unsuitable business...
eBusiness News | Posted 5/19/2007 |  Adsense & Other Context Ads

Don't Run the Risk of Click and Miss
As you may know, our tips and guidelines mention that "users should only click on Google ads if they're interested in the services being advertised".
eBusiness Information | Posted 5/07/2007 |  Adsense & Other Context Ads

Google Gadgets are Now an AdSense Unit
Webmasters will soon be able to auction off widget space on their sites and blogs managed and marketed by advertising powerhouse Google.
eBusiness Information | Posted 5/05/2007 |  Adsense & Other Context Ads

AdSense Accounts Receiving An Upgrade
Logging in to AdSense will soon require those users to upgrade their accounts to the full Google Accounts experience.
eBusiness Information | Posted 5/02/2007 |  Adsense & Other Context Ads

Ask.com to Launch Contextual Ad Network
IAC/InterActiveCorp is launching a contextual ad network to complement its existing search ad distribution network. It hopes the offering will become a viable alternative...
eBusiness Information | Posted 4/25/2007 |  Adsense & Other Context Ads

Google AdSense (Publisher) Revenue Share Highest Ever
A WebmasterWorld survey has taken Google's first quarter earnings and has computed the revenue share of the ads sold on AdSense publishers sites. The survey noted...
eBusiness Information | Posted 4/23/2007 |  Adsense & Other Context Ads